Website for a Restaurant With Multiple Locations: A Guide

How should a website for several restaurant locations be structured?

For most restaurant groups, one website with a page for each location is the right structure. Your brand, story and shared menu live in one place, and each branch gets a page that can rank for searches in its own neighborhood.

We build sites like this on our restaurant website design service, with a location page template you can copy when you open the next branch.

What should each location page include?

Treat each location page as that restaurant's home page. Copy this checklist for every branch:

• A clear heading with the brand and the neighborhood or city ("Brand Name, Downtown").
• Address, map and directions, including parking, public transport and the entrance if it's hard to find.
• A tap-to-call phone number for that branch, not a central line.
• Opening hours and holiday hours, the same as that branch's Google Business Profile.
• That location's menu as a web page (not a PDF), showing only dishes and prices available there.
• Order and booking buttons that go straight to that branch's ordering or reservations, not a generic page.
• Photos of that dining room, its team or its patio, so the page is genuinely different from the others.
• Branch extras: private dining, events, accessibility details or kids' menus that only some locations offer.
• Structured data: Google asks you to define each location as its own LocalBusiness, using the most specific type such as Restaurant.

Our restaurant local SEO guide covers the search side of these pages in more depth, and our restaurant website checklist covers everything else a restaurant site needs.

How do customers choose the right location?

1. A few locations: show them as cards on the home page and in the menu, each with its neighborhood, hours today and "Order" and "Book" buttons.
2. Many locations: add a finder that searches by city or zip code (postcode outside the US), with a "use my location" option on phones.
3. Remember the choice and show it in the header ("Ordering from: Downtown, change"), so returning customers skip the step.
4. Ask before the cart, not after: a customer who builds an order and then finds the dish isn't sold at their branch rarely finishes.
5. Route delivery by address: when a customer enters a delivery address, the order should go to the branch that serves that area.

How do you handle menus and prices that differ by location?

Keep one master menu and switch items on or off, or change prices, per location. That way a new dish is added once, and each branch page only shows what that kitchen serves.

• Shared items are written once: name, description, photo, allergens.
• Location changes are small switches: available or not, a different price, a local special.
• Sold out today should be set per branch, so one kitchen running out doesn't hide the dish everywhere.
• Prices should match what that branch charges in store and on its ordering page, or customers lose trust quickly.

Avoid a separate PDF per location: it's slow on phones, hard for search engines to read, and the first thing to go out of date.

How should online ordering and reservations work across locations?

Each branch needs its own ordering menu, opening hours, delivery zone and reservations calendar, all reached from its own location page. Check how a tool charges for extra locations before you choose it.

Worked example: three locations on Square Online Plus cost 3 × $49 = $147 a month before card fees, using Square's per-location price. A tool priced per account rather than per location can work out cheaper as you grow, so compare at your planned number of branches.

For reservations, give each branch its own booking widget or account, so tables, hours and party sizes are correct for that dining room.

How do you set up Google for each restaurant location?

• One Business Profile per location. Google's guidelines say there should be only one profile per business, and each branch is its own business location with its own address and hours.
• Use the name on your signs. Google asks you to represent the business as it's known in the real world, so avoid stuffing keywords into the name.
• Link each profile to its own page, not the home page, so searchers land on the right address, menu and booking button.
• Bulk verification: Google offers bulk verification for 10 or more locations of the same business through Business Profile Manager.
• Keep hours in step. When holiday hours change, update the location page and the profile together.

What are common mistakes on multi-location restaurant websites?

• Location pages that are copies of each other with only the address changed.
• One phone number and one "Book a table" button for every branch.
• Menus that show dishes or prices a branch doesn't offer.
• Closed or moved locations still live, with old hours on the site and on Google.
• Choosing the location only at checkout, after the customer has built an order.
• Separate websites per branch that drift apart in design and information over time.

What does a multi-location restaurant website cost?

With us, a restaurant group website with location pages and your existing ordering and booking tools connected starts at $5,000 (Custom Business Website). With an ordering or booking system built in, it's our Website + Booking System from $7,500; larger groups that need shared menus with per-location changes and several integrations usually fit our Custom Digital System, from $10,000+. You get a fixed written quote after a free discovery call, it typically takes around 2 months, and you own the website and domain once paid.

These are approximate figures based on published pricing and industry reports at the time of writing. Your actual cost depends on your scope and will be confirmed after a free discovery call with us.

Our guide to restaurant website costs compares builders, restaurant platforms and custom builds over three years. See it in action: our demo restaurant website (a demo, not a client project) shows a "Finding us" block with address, hours and map on a phone, the block you'd repeat on each location page. Check how your current site handles locations with our free restaurant website grader.

Frequently asked questions

Summary

A restaurant with several locations needs one website with a real page for each branch, a location picker, one master menu with per-branch changes, and ordering and bookings routed to the right kitchen. Link each Google Business Profile to its own page, and compare how tools such as Square Online charge as you add locations.

Check your current site with our free restaurant website grader.

Sources checked

Information checked on October 12, 2026. Prices, fees and policies change, so confirm details with the source before relying on them.

• GloriaFood: pricing (checked 12 October 2026)
• Square: online store plans and processing fees, US (checked 12 October 2026)
• Owner.com: pricing (checked 12 October 2026)
• Google Business Profile Help: guidelines for representing your business on Google
• Google Business Profile Help: verify Business Profiles in bulk
• Google Search Central: local business structured data